ABOUT RESCUE AGENCY

At Rescue | The Behavior Change Agency, we help state, local, and federal government agencies create award-winning campaigns that drive health behavior change. For 20 years, we've focused exclusively on creating positive social change through behavior change marketing campaigns.

TOBACCO AND VAPING PREVENTION

The vaping epidemic is threatening to undo two decades of success in tobacco control with studies showing 20% to 30% of high school students currently vaping. Without swift, evidence-based intervention, millions of teens will become addicted to nicotine, many of which may escalate to traditional cigarettes as they get older. At the same time, many teens across the country are currently addicted to nicotine. Teen-focused vaping cessation programs can help give them the support they need to quit for good. 

OPIOID MISUSE AND PREVENTION

Opioids are the main driver of overdose deaths in the US, with over 47,000 deaths in 2018 attributable to opioids. Millions more are affected by opioid misuse and opioid use disorder, increasing their risks for an overdose and creating multi-faceted challenges for communities across the nation. Without effective, evidence-based intervention, thousands more Americans will lose their lives to this drug.

NUTRITION AND PHYSICAL ACTIVITY

Influenced by environmental factors, family history, genetic makeup, access to healthy options, cultural norms, and more, the complexity of nutrition promotion and obesity prevention requires clearly defined, multifaceted strategies. We must go beyond telling audiences to live healthier, and show them how, and why, it's possible for them.

Recent Blog Posts

THE PSYCHOGRAPHICS OF TEEN VAPE USERS: A NEW RESEARCH PAPER

Despite the prevalence of teen vaping, little is known about which youth are at the greatest risk, making it difficult to understand who should be prioritized in prevention efforts. To identify and describe subgroups of adolescents who vape, researchers at Rescue Agency analyzed weighted, cross-sectional online survey data from 1,594 Virginia high school students... Read more.
 

Every year, more and more states are legalizing the non-medical use of marijuana, leaving citizens with a lot of questions about safe and legal use. The challenge facing public health departments is communicating compelling health risks in the age of marijuana legalization. Here are 3 key takeaways from our recent webinar: “Marijuana Is Going Legal, Now What? Strategies for Navigating Legal and Health Communications...” Read more.

HOW TO PERSUADE OUR COMMUNITIES TO EAT HEALTHIER

Myriad complex factors contribute to why people don’t eat fruits and vegetables or become obese. However, generic messages like “eat healthier” only add to the noise and overwhelm audiences. Many people end up not changing their behaviors because they don’t know what to do. But we can use marketing campaigns to show people where health can fit into their lives... Read more.

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